Nothing says, “I’m going to rev my engine but look super-slick doing it” like the Italian-made Ferrari. The supercar has been around for decades, making its name as the number one manly car on the market.

But now, the car-maker is ridding itself from its typical construction in favour with going green. ferrari hybrid 300x200 Ferrari experiments with going green

At this week’s Geneva Motor Show, the company unveiled their newest creation: the Ferrari 599. This 200mph electric hybrid has been developed with the environment in mind.

Ferrari’s classic performance, combined with its notable good looks, is married to a pollution and fuel consumption cutting initiative, making their brand just a little greener.

The vehicle is equipped with an electric motor that backs up a more traditional 6.0-litre V12 petrol engine. The typical two-seater design will accelerate from 0-60mph in 3.5 seconds (which, by the way, is faster than its standard counterpart) and to 125mph in 10.4 seconds.

The electric part of the hybrid system also comes into play with braking, taking the energy that is often wasted from putting on the breaks and using it to recharge the batteries. This, then, can move the car simply by electric power.

Carbon dioxide emissions are cut to 270g/km, which is a 35% reduction on conventional models. The company also claims that it is expected to do up to 25 miles to the gallon (petrol- only versions, on the other hand, can do just under 16mpg).

The company’s aim is to harness this green technology as an option in all its cars by 2015, a must with today’s environmental targets to cut CO2 emissions.

It does have a price though. The 599 seems that it will cost twice as much as the £207,000 petrol 559 GTB Fiorano (it’s conventional counterpart). But the company assumes that by time the technology is mainstream, the price will come down to below £300,000.

See other cars unveiled at the 80th International Motor Show’s website. The show runs March 4th through 14th in Geneva.

Also, be sure to check out aluminum radiator manufacturer Mishimoto, who has recently announced their green plan to reduce wasteful packaging by 75%!